Competitive real estate market, visuals are everything. But not just any visuals—you need video that inspires, connects, and converts. That’s where we come in.
At Johnson Media Co., we don’t just film homes—we help you tell the story of a lifestyle. As a boutique video production company rooted in Austin, TX, we bring creative direction, high-end visuals, and personalized collaboration to the forefront of every real estate video project.
Whether you’re a top-producing agent, an up-and-coming developer, or a brokerage aiming to stand out, our real estate video services are built to elevate your listings and your brand.
Why Real Estate Video Is No Longer Optional
Visual Storytelling is Now the Standard
Gone are the days of static photos being enough. Today’s buyers expect immersive, story-driven experiences. A compelling real estate video brings a property to life—capturing not just what it looks like, but what it feels like to live there.
Video Drives Buyer Behavior
According to industry data, real estate listings with video receive 403% more inquiries than those without. Videos keep viewers engaged longer, spark emotional responses, and lead to more qualified showings and faster sales.
Real Estate is Visual. So Is Trust.
In an industry where trust is paramount, polished video gives your brand an edge. Buyers see that you invest in quality, which increases their confidence in the property—and in you.
The Johnson Media Co. Difference in Real Estate Content
Creative Direction That Elevates
We don’t do cookie-cutter content. At Johnson Media Co., every video starts with a strategic vision. We guide you in choosing the right tone, story arc, and visual elements—so your listing doesn’t just show, it shines.
Collaboration Built Around Your Listings
Every property is different. Every client is unique. That’s why our process is deeply collaborative. We get to know your brand, your audience, and your goals—so the final product is one-of-a-kind and fully aligned.
High-Quality Production for High-Stakes Sales
When your property is high-value, your content needs to be, too. We use cinema-grade gear, professional lighting, drone capabilities, and seasoned editors to ensure your video meets luxury-level expectations.
Our Signature Real Estate Video Services
Property Showcases
From charming bungalows to multi-million dollar estates, we highlight architectural features, flow, natural light, and design with cinematic elegance.
Lifestyle Neighborhood Videos
Sell more than a house—sell the experience. We capture parks, schools, businesses, and community vibes that help buyers picture themselves living there.
Agent/Brand Profiles
Show potential clients who you are and why they should trust you. Our agent profiles blend personal narrative with professional polish to build connection and credibility.
Drone & Aerial Cinematography
Elevate your listings with sweeping aerial views, establishing shots, and perspective that static photos can’t provide.
Testimonial and Case Study Videos
Let past clients tell your story. Testimonial videos build social proof and show how you deliver results that matter.
Our Real Estate Video Production Process
Discovery & Strategy
We begin with a brainstorming call to understand your listing, audience, and brand. This is where the creative direction is shaped.
Location Planning & Pre-Production
From scouting the perfect golden hour shot to crafting scripts or storyboards, we prepare every detail to ensure shoot day is seamless.
On-Site Shooting with Creative Direction
Our team manages lighting, staging, talent (if needed), and composition. We work quickly and respectfully—delivering high-quality visuals with minimal disruption.
Editing, Color, and Final Delivery
We handle all post-production in-house. That includes color correction, audio design, text overlays, branding elements, and multiple formats for MLS, social, and web.
Who We Work With
Brokerages and Agencies
We partner with top-tier agencies to create consistent, branded video libraries that scale across multiple listings and agents.
Developers and Builders
For new construction, master-planned communities, or luxury builds, we craft video campaigns that showcase not just the property—but the potential.
Independent Agents with a Vision
You don’t need to be part of a big brokerage to make a big impression. We love working with passionate agents looking to differentiate themselves in a competitive market.
The Power of Storytelling in Real Estate
It’s More Than Square Footage
Facts sell features. Stories sell emotion. A great real estate video taps into the emotional journey of finding a home, not just the specs on paper.
You’re Not Just Selling a House
You’re selling the life someone could have. And that kind of storytelling requires intention, artistry, and trust.
That’s exactly what we deliver.
Our Austin Roots and Real Estate Edge
Being based in Austin means we understand the nuances of local markets, styles, and buyer expectations. We also know the neighborhoods, the best shooting times, and the aesthetic that resonates with buyers here and beyond.
We bring Austin’s creative energy to every frame—balancing authenticity with polish.
What You Can Expect Working With Us
- No templates. No fluff. Only tailor-made, thoughtful content.
- Hands-on creative leadership. We guide the process with expertise.
- Collaborative spirit. You’re part of the creative journey, every step of the way.
Our goal? Make you feel confident, inspired, and proud of what we’ve created together.
FAQs About Real Estate Video Services
Q1: How long does it take to produce a real estate video?
Typically 5–10 business days from shoot to delivery, depending on complexity.
Q2: Do you help with staging or styling?
We don’t offer staging, but we provide visual guidance during prep and recommend professionals if needed.
Q3: What’s included in your packages?
Packages include discovery, filming, editing, music licensing, branding overlays, and multiple format deliveries. We’ll tailor each one based on your listing’s needs.
Q4: Can I request revisions?
Absolutely. Every project includes at least one round of revisions to fine-tune the final cut.
Q5: Do you offer packages for multiple listings?
Yes! For agencies or agents with high volume, we create bundled pricing and content libraries to support consistent branding.
Q6: Do you work outside of Austin?
We’re based in Austin but happy to travel for standout listings—just ask!
Let’s Get You Booked and Seen
It all starts with a conversation.
At Johnson Media Co., our free brainstorming session is where the vision takes shape. We’ll talk through your goals, your listing, and how to create content that genuinely sets you apart.
You’ll leave with clarity, creative ideas, and confidence in the next step.
Let’s turn your next listing into a visual experience that sells.
