
Explainer videos have become a go-to tool for businesses looking to simplify complex ideas, engage viewers, and inspire action. If you’re searching for explainer video production in Austin that goes beyond cookie-cutter solutions, Johnson Media Co. is here to help you create custom, high-quality videos that truly connect with your audience.
With a unique focus on collaboration and creative storytelling, we don’t just produce videos—we craft experiences that elevate your brand. Keep reading to discover how explainer videos can transform your marketing strategy and why Johnson Media Co. is the perfect partner to bring your vision to life.
What Are Explainer Videos?
Explainer videos are short, engaging videos designed to simplify your message, educate your audience, and inspire action. They’re often animated or live-action and are ideal for explaining:
- Your company’s mission or values.
- How a product or service works.
- Solutions to common customer problems.
At Johnson Media Co., we specialize in creating explainer videos that blend creative direction with high-end production value. Whether it’s a 60-second animated piece or a live-action story, our goal is to deliver content that feels personal, polished, and impactful.
Why Choose Explainer Videos for Your Business?
Explainer videos are an incredibly versatile tool for businesses across industries. They combine storytelling and visuals to grab attention, hold it, and drive results. Here’s why they’ve become a staple in marketing strategies:
1. Simplify Complex Concepts
Some ideas are difficult to convey with text alone. Explainer videos break down these concepts into easily digestible visuals, making your message more accessible to a wider audience.
2. Boost Engagement
Video content is proven to engage audiences more effectively than text or static imagery. Explainer videos keep viewers hooked with their dynamic visuals, concise storytelling, and clear calls to action.
3. Increase Conversion Rates
A well-crafted explainer video can drive more conversions by quickly explaining the value of your product or service. When customers understand your offering, they’re more likely to take action.
4. Build Trust and Credibility
High-quality, custom videos showcase your brand’s professionalism and commitment to excellence. They help establish trust and build a stronger emotional connection with your audience.
5. Versatility Across Platforms
Explainer videos are perfect for websites, social media, email marketing, and presentations. Their flexibility allows you to reach your audience wherever they are.

The Johnson Media Co. Approach to Explainer Video Production in Austin
When it comes to explainer video production, we take a unique approach that prioritizes collaboration, creativity, and quality. Here’s what sets us apart:
1. Deep Collaboration
We don’t just create videos; we partner with you to understand your brand, audience, and goals. From brainstorming sessions to final edits, we work closely with you to ensure your vision is realized.
2. Creative Direction
Every project starts with a clear creative vision. Our team brings years of expertise in storytelling and visual design to craft videos that feel authentic and impactful.
3. Tailored Solutions
We believe every brand has a unique story to tell. That’s why we reject cookie-cutter templates in favor of custom solutions that align with your voice and objectives.
4. High-Quality Production
From animation to live-action shoots, we deliver polished, professional videos that exceed technical standards and create a lasting impression.
Explainer Video Production Services We Offer
At Johnson Media Co., we specialize in a range of explainer video production services to suit your needs:
1. Animated Explainer Videos
Animations are perfect for visualizing abstract concepts or adding a touch of creativity. We create custom motion graphics that align with your brand’s aesthetic and message.
2. Live-Action Explainer Videos
Live-action videos add a personal, human touch to your message. Whether it’s a product demo or a behind-the-scenes story, our team handles every aspect of production, from scripting to post-production.
3. Scriptwriting and Storyboarding
Every great video starts with a solid foundation. Our team develops engaging scripts and storyboards that bring your vision to life.
4. Voiceovers and Music
A compelling video needs the right audio to match. We work with professional voiceover artists and composers to ensure every detail resonates with your audience.
How We Work: The Explainer Video Production Process
Our production process is designed to be seamless and stress-free, ensuring you feel supported every step of the way:
1. Discovery Call
We begin with an in-depth brainstorming session to understand your goals, audience, and messaging. This is where we uncover the heart of your story.
2. Creative Development
Our team crafts a script and storyboard that align with your vision, ensuring every detail reflects your brand’s identity.
3. Production
Whether it’s live-action or animation, we handle every aspect of production, from filming to editing, ensuring the highest quality results.
4. Review and Feedback
We collaborate with you throughout the editing process, incorporating feedback to ensure the final product exceeds your expectations.
5. Delivery
Once the video is complete, we provide all the necessary files and formats, ready for use across your preferred platforms.

Why Choose Johnson Media Co. for Explainer Video Production in Austin?
Austin is home to countless video production companies, but Johnson Media Co. stands out as a trusted partner for brands that value creativity and quality. Here’s why:
1. Expertise in Storytelling
We’re not just video producers; we’re storytellers. We excel at crafting narratives that resonate with your audience and elevate your brand.
2. Commitment to Quality
From the smallest details to the final product, we maintain the highest standards of quality in every project we undertake.
3. Personalized Service
No two clients are the same, and neither are our videos. We take the time to understand your unique needs and deliver content tailored to your goals.
4. Local Knowledge, Global Vision
As an Austin-based company, we understand the local market and its unique culture. At the same time, our work competes on a global scale, offering world-class results.
Frequently Asked Questions About Explainer Video Production
1. How long does it take to produce an explainer video?
On average, our production process takes 4–6 weeks, depending on the complexity and scope of the project.
2. What’s the ideal length for an explainer video?
Most explainer videos are 60–90 seconds long, as this length is perfect for maintaining viewer engagement.
3. How much does an explainer video cost?
Costs vary based on factors like animation, live-action production, and custom graphics. Contact us for a personalized quote.
4. Can you help with scripting and creative direction?
Absolutely! We specialize in developing scripts and creative concepts that align with your brand and message.
5. What industries do you work with?
We work with a wide range of industries, from tech startups to e-commerce, nonprofits, and beyond.
6. How do I get started?
Schedule a brainstorming session with us! We’ll discuss your goals and explore creative solutions tailored to your needs.
Let’s Bring Your Vision to Life
At Johnson Media Co., we believe in the power of storytelling to drive results. Our explainer video production services in Austin are designed to elevate your brand, simplify your message, and connect with your audience on a deeper level.
Ready to create a video that makes an impact? Let’s start with a brainstorming session. Contact us today, and let’s bring your vision to life.